Karan Gupta – Medium

Karan Gupta
in
Auxano Capital

Principles for Platform Design

India is at the cusp of a paradigm shift in the ways digital solutions are being deployed. We are witnessing the shift to “Era 3.0 —…

4 min readSep 16, 2021

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Principles for Platform Design

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Karan Gupta
in
Auxano Capital

Journey To Achieving Product Market Fit

In an earlier blog posted by Auxano, we covered the journey of Product Development and the stages of product development. Today we go…

4 min readSep 16, 2021

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Journey To Achieving Product Market Fit

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Karan Gupta
in
Auxano Capital

Decoding Transaction Documents In Fund Raise

There are 2 crucial transaction documents for execution in the Fund Raise, namely: 1. Shareholders Agreement (SHA) 2. Share Subscription…

4 min readSep 16, 2021

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Decoding Transaction Documents In Fund Raise

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Karan Gupta
in
Auxano Capital

When is the right time to create ESOP ?

ESOP is used to reward, attract & retain talent and has become an integral part of the Start-up ecosystem.

3 min readSep 16, 2021

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When is the right time to create ESOP ?

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Karan Gupta
in
Auxano Capital

Innovation & Product Development

“You can’t ask customers what they want and then try to give that to them. By the time you get it built, they’ll want something new”.

4 min readSep 16, 2021

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Innovation & Product Development

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Karan Gupta
in
Auxano Capital

Fish in a Pond

What would you rather be?? A big fish in a small pond, or a small fish in a big pond Its critical to know how you want to position yourself…

3 min readSep 16, 2021

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Fish in a Pond

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Karan Gupta
in
Auxano Capital

Marketing communication — What can go wrong??

Marketing Communication is amongst the most important functions in spearheading business growth and development.

3 min readSep 16, 2021

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Marketing communication — What can go wrong??

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Karan Gupta
in
Auxano Capital

Fundamentals for crafting brand position

Competitors may not just be the products and/or brands that fall in the same product class or with which compete directly,

4 min readSep 16, 2021

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Karan Gupta
in
Auxano Capital

Improvement V/S Innovation — DNA for investing

We often hear about the need to invest in revolutionary projects, disruptive ideas and breakthrough models against established models.

3 min readSep 16, 2021

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Improvement V/S Innovation — DNA for investing

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Karan Gupta
in
Auxano Capital

Outcome V/S Efforts

Founders’ guide to improve team efficiencies

3 min readSep 16, 2021

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Outcome V/S Efforts

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Karan Gupta

Karan Gupta

Early-stage Venture Capital investor - Investing @Auxano Group; Mentoring @Headstart Network Foundation; Ex-founder: FruChef (CPG – Health Foods).

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